Poster Idea - Illustration (cont.)

Above is our final poster representing our illustration idea. Overall we are pleased with the result and below is a more detailed display of the different elements that brought it together. However, we have decided not to use it our final poster because it does not correspond with the website and lacks any clear relation to our trailer. Furthermore, because of its illustrative style it is a stark contrast to the live-action style, our trailer depicts.

 

 

1.  Firstly we inserted a misty/foggy London image onto a black background on Photoshop

2. We then faded the image to opacity 10%, this would provide depth to our poster

3.Added was a smaller, illustrated cityscape  that was created using the final shot of our trailer as a template and an added glow effect to give the lights a rougher, illustrated style.

4.The illustrated deer was cropped so only the head and neck remained, we decided to d o this because it suited the poster compositionally aswell as providing a more visually impacting display.

 5. The title has been placed as not to interrupt any other elements of the poster, through this the contrast of black and white gives it striking presence, this is effective because it means the viewer is in no doubt of the films title.

6. The actors names were added above the title in the same font by smaller size. This acts as part of the promotional package, for example, if the actors have a large presence in the film industry, this would attract a big audience to the film.

7. At the bottom left awards were added, Cannes: Official Selection and Sundance. Similarly to displaying the actors names, this would act as part of the promotional package of the film. Festivals such as Cannes and Sundance are highly regarded in there review and promotion of films.

8. At the bottom right reviews were added, this again supports the promotion of the film. We included review sites such as Film Review and The Guardian. Both these sites support the type of film we are promoting; low-budget British social realism.

9. Adding the credits at the bottom/centre depicted a professional finish to the poster. Also using the 'Universal' Font; a font used by the vast majority of film posters to display their credits, delineated its relation to the film industry and its purpose as a film poster.